Green University in the Czech Republic: Difference between revisions

* environmental pillar - all the chocolate is Fair Trade and organic, Zotter takes responsibility over living conditions of cocoa producers

Our group decided to design a chocolate factory for the Czech market. It is necessary to transfer a model from Austria to our conditions. Of course we cannot think about the same attraction of products for Czechs and Austrians. The company should be built like a strong brand real Czech chocolate factory with principles of sustainability. It should be based on the local production, for each region of Czech Republic will exist a special taste of chocolate with a special interesting pictures on the cover. The pictures will be also very closely connected with a region. They should be attraction specially for tourists but also a very nice gifts for Czechs. They will be sold like a tourists stamps in the tourists centres. And it also be a great presentation for regions abroad.