A Zotter chocolate factory in Czech Republic: Difference between revisions

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=== The Idea of Regional Chocolate © ===
=== The Idea of Regional Chocolate © ===


Our group decided to design a chocolate factory for the Czech market. It is necessary to transfer a model from Austria to our conditions. Of course we cannot think about the same attraction of products for Czechs and Austrians. The company should be built like a strong brand real Czech chocolate factory with principles of sustainability. It should be based on the local production, for each region of Czech Republic will exist a special taste of chocolate with a special interesting pictures on the cover. The pictures will be also very closely connected with a region. They should be attraction specially for tourists but also a very nice gifts for Czechs. They will be sold like a tourists stamps in the tourists centres. And it also be a great presentation for regions abroad.  
Our group decided to design a chocolate factory for the Czech market. It is necessary to transfer a model from Austria to our conditions. Of course we cannot think about the same attraction of products for Czechs and Austrians. The company should be built like a strong brand real Czech chocolate factory with principles of sustainability. It should be based on the local production, for each region of Czech Republic will exist a special taste of chocolate with a special interesting pictures on the cover. The pictures will be also very closely connected with a region. They should be attraction specially for tourists but also a very nice gifts for Czechs. They will be sold like a tourists stamps in the tourists centres. And it also be a great presentation for regions abroad. [[File:barůvková.jpg]]


The taste of chocolate will be connected with a region through a typical production or typical characteristics. There should also be a suppliers of the raw material from the region. For example: for the region of Ostava it will be a 80% black chocolate, for The Ore Mountains 50% brown chocolate, for the South Moravia grapes chocolate, for The Giant Mountains a blueberries chocolate, a chocolate from Kofola for Krnov, from beer for Plzeň, a chocolate with plum brandy for Zlín, with Becherovka for Karlovy Vary or for the region of Olomouc a typical chocolate with a taste of syrečky. There will a be a special chocolate for Prag, compiled from various tasty pieces.
The taste of chocolate will be connected with a region through a typical production or typical characteristics. There should also be a suppliers of the raw material from the region. For example: for the region of Ostava it will be a 80% black chocolate, for The Ore Mountains 50% brown chocolate, for the South Moravia grapes chocolate, for The Giant Mountains a blueberries chocolate, a chocolate from Kofola for Krnov, from beer for Plzeň, a chocolate with plum brandy for Zlín, with Becherovka for Karlovy Vary or for the region of Olomouc a typical chocolate with a taste of syrečky. There will a be a special chocolate for Prag, compiled from various tasty pieces.
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