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New Zealand: Mining in Schedule 4 Conflict: Difference between revisions
New Zealand: Mining in Schedule 4 Conflict (view source)
Revision as of 11:43, 22 January 2014
, 11:43, 22 January 2014→Damage to reputation
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===Damage to reputation=== | ===Damage to reputation=== | ||
The potential damage to New Zeland’s ‘clean, green’ was highlighted by The Economist. “In many ways, the dilemma New Zealand faces is no different to that of other rich countries—how to balance economic growth with the need to address environmental degradation. But it is particularly acute in a country so dependent on the export of commodities and landscape-driven tourism. The difference between New Zealand and other places is that New Zealand has actively sold itself as “100% Pure”. Now that New Zealanders themselves are acknowledging the gap between the claim and reality, and the risk to their reputation this poses, it is time for the country to find itself a more sustainable brand, and soon.”<ref>It’s not easy seeming green: A backlash to NZ’s vow of purity, The Economist, 23 March 2010 http://www.economist.com/node/15763381?story_id=15763381 retrieved 5 May 2011</ref> | The potential damage to New Zeland’s ‘clean, green’ reputation was highlighted by The Economist. “In many ways, the dilemma New Zealand faces is no different to that of other rich countries—how to balance economic growth with the need to address environmental degradation. But it is particularly acute in a country so dependent on the export of commodities and landscape-driven tourism. The difference between New Zealand and other places is that New Zealand has actively sold itself as “100% Pure”. Now that New Zealanders themselves are acknowledging the gap between the claim and reality, and the risk to their reputation this poses, it is time for the country to find itself a more sustainable brand, and soon.”<ref>It’s not easy seeming green: A backlash to NZ’s vow of purity, The Economist, 23 March 2010 http://www.economist.com/node/15763381?story_id=15763381 retrieved 5 May 2011</ref> | ||
Economic analysis showed that mining Schedule 4 land could have had an impact on the 100% pure image to the extent that it would lower GDP by 1%, as the rest of the economy like wine, horticulture, agriculture etc leverage off the 100% pure brand [http://10yearsyoung.tourismnewzealand.com/].<ref> Kevin Hackwell, Forest and Bird Advocacy Manager, Is mining on conservation land really off the agenda, interview with Kathryn Ryan on Nine to Noon, Radio New Zealand, 20 July 2010 http://static.radionz.net.nz/assets/audio_item/0003/2353683/ntn-20100720-0908-Is_mining_on_conservation_land_really_off_the_agenda_-m048.asx retrieved 3 May 2011</ref> | Economic analysis showed that mining Schedule 4 land could have had an impact on the 100% pure image to the extent that it would lower GDP by 1%, as the rest of the economy like wine, horticulture, agriculture etc leverage off the 100% pure brand [http://10yearsyoung.tourismnewzealand.com/].<ref> Kevin Hackwell, Forest and Bird Advocacy Manager, Is mining on conservation land really off the agenda, interview with Kathryn Ryan on Nine to Noon, Radio New Zealand, 20 July 2010 http://static.radionz.net.nz/assets/audio_item/0003/2353683/ntn-20100720-0908-Is_mining_on_conservation_land_really_off_the_agenda_-m048.asx retrieved 3 May 2011</ref> | ||